Barnes & Noble to ‘move away’ from Nook hardware, reports NYT

Barnes & Noble to ‘move away’ from Nook hardware, reports NYT

Barnes & Noble looks to be scaling back its Nook e-reader and tablet hardware efforts, according to a New York Times report . An unnamed source familiar with the company’s corporate strategy says that while “they are not completely getting out of the hardware business,” executives are realizing that they need to shift focus from low-margin hardware to licensing its “crown jewel” content to other platforms. The news follows a string of lackluster quarters for the Nook division, culminating in news that it would post an even bigger loss than it forecasted in January , which in turn was bigger than the $262 million hit the division took in 2012. As The Times points out, a shift in strategy away from hardware would be a radical re-thinking…

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Barnes & Noble to ‘move away’ from Nook hardware, reports NYT

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